M.O.M All-new Premium is the first and most fundamental product in the Green Ageing collection, serving as the essential groundwork for all subsequent skincare steps to reach their full potential. Embodying the "Nurturing" principle, M.O.M optimally prepares the skin by deeply hydrating, balancing the skin’s microbiome, and enhancing absorption pathways - creating the perfect conditions for the next phases of nourishment and renewal.

Beyond setting the stage for maximum nutrient absorption, M.O.M is a specialized serum designed to support epidermal regeneration, repair cellular damage, reduce stress on the skin, and protect DNA integrity. Though water-based, it utilizes a unique mechanism to expand the aquaporin channels - a key pathway that typically limits deep penetration of hydrophilic actives. This allows water-soluble ingredients to be absorbed more effectively into the skin’s deeper layers. With its lightweight texture yet powerful performance, M.O.M is ideal for both skincare beginners and those embarking on the Green Ageing journey.

Key Benefits of M.O.M All-new Premium

1. Deep Hydration & Strengthening the Skin Barrier
M.O.M delivers multi-layer hydration through an advanced active system, which binds water molecules within the stratum corneum and maintains optimal moisture levels in the deeper epidermis. This mechanism minimizes transepidermal water loss (TEWL) while reinforcing the skin barrier with essential lipids, ensuring lasting hydration and protection.

✔ Multi-Level Hyaluronic Acid Complex – High molecular weight Hyaluronic Acid forms a moisture shield on the skin’s surface, while low molecular weight Hyaluronic Acid penetrates deeper, stimulating collagen and elastin synthesis to improve elasticity and skin structure.
✔ Sake Extract – Rich in natural amino acids, it enhances hydration and repairs the skin barrier.
✔ N-Acetyl Glucosamine – Boosts natural hyaluronic acid production, ensuring long-lasting moisture retention.
✔ Ectoin – A powerful cell membrane protector, shielding skin from dehydration and harsh environmental conditions while strengthening the skin barrier against blue light, pollution, and oxidative stress.
✔ Inositol – Enhances cellular function, maintains moisture balance, and supports healthy skin renewal.
✔ Arginine – Stimulates natural collagen production, improving elasticity, tissue repair, and skin softness.

2. Anti-Aging & Skin Regeneration
M.O.M activates the skin’s natural biological processes, effectively slowing and reversing the signs of aging.

✔ Lactococcus Ferment Lysate – Encourages epidermal renewal, strengthens the stratum corneum, and increases the production of natural protective proteins like filaggrin. This enhances the skin’s defense mechanisms, promoting firmness and resilience.
✔ N-Acetyl Glucosamine & Hyaluronic Acid – Stimulate collagen and elastin synthesis, restoring dermal structure, smoothing fine lines, and improving long-term hydration.
✔ "Young Memory" Mechanism with Laminaria Saccharina Extract – Restores gene expression patterns, counteracting chrono-aging (age-related decline in gene activity) to revitalize skin and enhance its regenerative capacity.
✔ DNA Repair & Elasticity Restoration –
  
Peptide Complex (EGF, FGF, IGF-1, VEGF, TGF-β) accelerates cell turnover, repairs damaged DNA, and improves skin firmness.
  
Luo Han Guo (Monk Fruit) Extract regulates microRNA pathways (miR-29 & miR-22) to boost collagen and elastin production, while also balancing the HPA axis (Hypothalamic-Pituitary-Adrenal Axis) to reduce cortisol levels, easing cellular stress.
✔ Neurocosmetic Effect: The "Happy Skin" Mechanism – Luo Han Guo extract also activates μ-opioid receptors (MOR), increasing β-endorphin ("happiness hormone") production, resulting in relaxed, radiant, and youthful-looking skin.

3. Microbiome Balance & Skin Immunity Boost
The skin microbiome plays a crucial role in maintaining a healthy, resilient skin barrier. M.O.M supports microbiome balance through targeted prebiotic and probiotic ingredients.

✔ Laminaria Digitata (Brown Algae) & Chlorella Vulgaris (Green Algae) Extracts – Sustain a healthy microbiome environment by providing polysaccharides, amino acids, and essential minerals for beneficial skin flora.
✔ Ectoin – Encourages diversity and stability within the skin’s microbial ecosystem, promoting natural resistance against external aggressors.
✔ Microbiome-Focused Hydration – Creates a protective balance, reducing redness, inflammation, and irritation while enhancing skin tone uniformity and natural defense mechanisms.

4. Antioxidant Protection & Cellular Defense
M.O.M is a comprehensive antioxidant powerhouse, safeguarding the skin from environmental stress and free radical damage.

✔ Ectoin – Defends against UV-induced damage and enhances cellular repair, preventing oxidative stress-related aging.
✔ Superoxide Dismutase (SOD) Enzyme Activation – Strengthens the skin barrier while reducing DNA damage caused by oxidative stress.
✔ Inositol & Arginine – Enhance tissue repair, hydration retention, and skin resilience.
✔ Vitamin B12 & Natural Phyto-Compounds – Provide luminosity and even skin tone, leaving skin visibly healthy and radiant.

M.O.M All-new Premium: The Cornerstone of Green Ageing

By merging cutting-edge skincare science with potent natural ingredients, M.O.M provides a complete solution for skin preparation, hydration, regeneration, microbiome balance, and antioxidant defense. It restores the skin’s natural functions while protecting against aging and external stressors, ensuring that all other products in the Green Ageing collection can perform at their best.
More than just a skincare product, M.O.M is a tribute to mothers—the symbol of love and strength. Inspired by the desire to reverse the signs of aging for mothers, this serum carries a deep message of gratitude and care.

The current edition features a serum bottle with a “superhero cape” scarf, symbolizing that mothers are superheroes—and so is M.O.M. Just as a mother nurtures and protects, M.O.M works to shield, repair, and rejuvenate the skin, ensuring long-lasting radiance, resilience, and youthfulness.